John Cleve Green Society

The John Cleve Green Society at Lawrenceville School was looking for a new and flexible brand identity. The detail of the old engraved emblem made it very difficult to reproduce on a variety of items. The solution was to develop a modern yet simple monogram where the “J” from John and “C”  from Cleve combine to form a G becoming the key element for all branding. Due to its connectivity, the “G” is also easily adapted to any item including fashion accessories etc.


Red Flannel Group
31 Schanck Road, Suite E

Freehold, New Jersey 07728

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